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The AYTM team has revolutionized the target market research industry with a model that allows people to conduct consumer research at 95% off the standard industry price. Now everyone can avoid the costly mistakes that hurt small businesses and enjoy the power of on-demand targeted market research.

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  1. Define Target Market
  2. Write Survey
  3. Pay & Launch
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The Story Behind The Company Who Made Target Market Research Affordable to All



Several years ago, David Handel and Lev Mazin set out to break down the cost barrier that has kept target market research inaccessible to the vast majority of small businesses, entrepreneurs, and students.


The project proved to be a huge success. Online influencers began embracing the model, calling it revolutionary in an industry that has been ruled by corporate tycoons and expensive market research firms for decades.


About Us David and Lev at the TechCrunch50 2009 Demo pit sharing the AskYourTargetMarket.com market research model with Andres Davidovits, co-founder of rrripple.com


Passion And Goals



The team is passionate about leveling the playing field for its clients worldwide by delivering a much-needed service that, until now, was far too expensive for small businesses, entrepreneurs, independent researchers and students.


In the past, the little guy has been at a competitive disadvantage when it comes to market intelligence, being forced to rely strategies like intuition, gut feelings or even "flipping a coin" when making business decisions.


David Handel, a serial entrepreneur and inventor, knew that it was time for a change. His mission was to provide everyone access to tools that would allow them to make smarter business decisions and provide leverage for their entrepreneurial ideas.


About Us David Handel in the TechCrunch50 2009 DemoPit showing an attendee how they can quickly create and deploy market research surveys - then watch graphs and charts take shape within minutes as respondents answer questions


Rocking The Boat: By Delivering an Antiquated Industry into The Modern Era, AYTM Cuts Market Research Costs by More Than 95%



In the past, target market research firms had the upper hand and they knew it. They used their position to charge businesses exorbitant rates for access to their consumer panels. The AYTM market research solution has broken down this barrier.


With AYTM, you can create your own market research surveys in minutes using simple self-service tools. You can send those surveys with one click to your target market without a contract or even a phone call. You select the precise demographic segment of the AYTM consumer panels whose opinions you seek. Best of all, it's inexpensive with surveys starting at just $29.95 - a price that is 95% less than the going rate charged by market research firms and competing online survey software companies.


In the past, those seeking market research had to wait for weeks, or even months to receive results. Usability expert Lev Mazin demanded something better for AYTM clients. The team knew that in the fast paced Internet age, people wanted and needed rapid results.


Now, you can watch as your results come in just moments after launching a survey. You can analyze the data through the AYTM report tool in real time. You'll have access to vivid charts and graphics that can be printed and shared with your colleagues and clients.


Now everyone can avoid the costly mistakes that hurt small businesses and enjoy the power of on-demand targeted market research. Let the power and wisdom of the crowd be with you!


David, Lev, and Evgeny - the AYTM Team




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